Product Development & Designing

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PRODUCT, DESIGN AND DEVELOPMENT

Every product is designed with detail, keeping in mind the customer’s requirements and expectations. The team of in-house designers are well experienced and skilled to bring forth designs that make an impression Keeping client satisfaction as the prime focus at HKJ Studio .

Market Study – Forms a profile of existing markets, brands, designs and price points. Suggests what works, what doesn’t, and even what could work potentially.

Trend Study – Informs about new innovations in technology and materials, style and color forecasts, price guidelines, etc

Using the Research – We make story Boards, form inspiration boards, client boards, color palette board and mood boards based on the research. These serve as guidelines during the designing process.

Design Criteria – We state the influencing design factors by defining a design brief, product range, price factors, etc. ensuring that the products thus developed depict the moods, tastes, and likes of the target customers.

Form Generation – Sketches are used to explore various design options for the form, shape, and style of each product. Finalized designs, with every aesthetic detail, are sent to the CAD team for rapid prototyping.

Visual Representation – Samples are created and given a visual presence through photo-shoots, prints, and video

From crafting jewellery to cutting and setting of stones to plating, all the processes are accomplished in house with no scope design outpour. With a workforce of 100+ skilled craftsmen , a quality product is always guaranteed.

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